IFA 2017 attracted more than 253,000 visitors to Berlin, a global trade show for consumer electronics and home appliances. With more than half of all trade visitors coming from abroad, IFA Berlin provided a huge boost for both manufacturers and retailers in the crucial run-up to the holiday period, which runs from Thanksgiving in the United States all the way to Christmas and the New Year. Once again, IFA was operating at full capacity, with 1,805 exhibitors showing their latest products and services on 159,000 square meters of fully booked show floor at Messe Berlin. The mood among exhibitors was highly optimistic, not least given the expected order volume of 4.7 billion euro achieved during the six days of the event.
The Annual 2017 IFA tradeshow in Berlin ends today with a slew of smart and sometimes crazy technology. Much was about the newest wearables, laptops, phones or speakers which are basically incrementally better than older models. But exciting technology is about how to do or experience things, in a new way.
Here are some of my favourites.
BIG AND SMALL HOME APPLIANCES The Smart Home appliance category ruled. German high end Miele’s Dialog oven uses a combination of electromagnetic waves (like microwaves) a convection fan and traditional radiant heating elements to cook food, precisely.
NEW PHONES ARRIVE FOR NEWCOMERS AND HARDCORE BUSINESS
Motorola continues its production in high gear with a flurry of new affordable phones over the past year. It heats up the competition in affordable phones you can buy outright with no plan.
The LTE-capable Moto G features IPX7-rated protection and scratch resistant Corning Gorilla Glass for the 5” HD display. Its water proof in up to 3 feet of water—for up to 30 minutes. It has an all-day battery and the 13 megapixel camera can turn on with the flip of your wrist. The 5” HD display and Quad Core processor to keep up with today’s mobile demands. It feels nice to hold with careful edge wedging and a non-slip front surface. The Moto G is available in more than 60 countries throughout North America, Latin America, Europe and Asia Pacific. In Canada it’s available for as low as $200 outright or free with a two year plan at TELUS, Bell Mobility, Koodo, or Virgin Mobile and soon at Wind Mobile.
Two new phones are in the marketplace with a common goal but two vastly different stories.
The HTC One M9 with Android 5.0 Lollipop continues the tradition of the M8 with top-tier design and performance improvements. It is one handsome smart phone.
A 20 megapixel camera and sapphire glass lens makes the M9 a serious contender for good quality photos from a phone. The familiar all metal curved case tapering to thin long edges is still there, making the M9 an easy phone to hold, but it does heat up more than the average phone, especially when watching YouTube vids.
To me the highlight is amazing sound with two front-facing Dolby Audio surround speakers making the M9 the best boom-box in a pocket.
HTC spared no expense with a brilliant 5.0” FHD TFT LCD 1920 x 1800 (real sharp) screen and an Octa-Core Snapdragon 810 Processor powered by a generous size 2900 mAh battery. It comes with 32GB memory but thankfully, it features a micro SD card slot which nowadays can accommodate up to a 200 GB memory upgrade. Nice.